Web to Print For Wide / Large Format Printing

The world has moved from traditional print media to digital media. Advertisements have gone from Offline to Online, while aggressive advertiser are omni-present.

Companies do online advertisement for offline events. They need full size standees, huge banners, back drops, press back drops, and everything in wide format / large format printing. In addition, ruling political parties order huge prints when they want to take credit for a social welfare scheme or advertise for seeking votes.

Based on the budget, advertising agencies want to put up their client’s hoardings on every pole in the city to get maximum visibility. Large format canvas printing is now entering the home decoration market too. From mass corporate brand printing to huge retail markets that print in small numbers for events, simple put the online Wide / Large Format Printing market is huge but you also need web to print software for catering this businesses segment.

Everyone needs different designs and convenience of ordering. Everyone wants to see how it will look before printing. If given an opportunity, they would also like to upload their own high resolutions images or mix and match with different images before it goes for printing.

Facilities expectation are many, but it also brings technical hurdles. As wide-format printing / large format printing digital file size becomes heavy and is not possible to view the actual size on monitor screen, phone or on tablet. If the desktop is not powerful, it becomes technically difficult to offer this large-format design template to clients for editing. This is where you need web to print software for wide format online printing.

The printing rates are not standard as commercial printing. The printer needs to offer rates as per Sq. Ft. wise or Sq. Inch, or based on the convenience of the client and the kind of large format product they offer. For example, a standee is often sold with a stand and hence the rates are not only for printing but also for the stand which will hold this large banner.

This is what we mean when we say that Flexi Web To Print software is a single package to suit any business segment in the printing Industry. We worked hard and made the product as:

A. Something universal to print industry, like uploading of design, digital proof-read, online cost calculation and online payment.

B. Something variable, like we offered options so that several other segments of the printing industry can adapt to technology for their needs.

While you add any product, our web to print software asks if is the product should be treated as a wide format / large format. If you select the option, the rate calculator changes from standard printing limits to large-format printing parameters.

Now comes an ability to offer online editing feature to your clients using web to print software. We worked closely with our respected clients from the wide-format industry to understand that wide format / large format printing machines can expand the job to the exact size before actual printing.

We worked on sizes and suggested that printers make their editable design scale down to fit technical limits of screen and size of file. This solved the problem of fitting on computer screen and improved load speeds. This way your client can edit it and see the proof in the form of a web to print software generated high-resolution PDF that can be expanded on your printing machine.

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